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TAYYART. Creative strategies, copy, and content for brands, agencies, and interesting people.

I’m Tim Tayyar, a global copywriter and communications strategist. Originally from Sydney, I’ve held senior creative positions since 2001—working both client and agency side to shape the world’s most iconic brands.

Passionate about creating connections, I build brands by developing identities, launching products, educating audiences, and solving complex problems. I have a UX-driven mindset and a socially responsible conscience, bringing ESG and SDG-aligned communications to global markets.

My specialties include copywriting, communications strategy, TOV development, and creative innovation across web, mobile, social, SEO, eDM, earned media, and apps. I’m also skilled in traditional channels with heavy-weight experience in print, catalogues, DM, POS, radio, and cinema.

Technical limitations, tight budgets and short time frames all add to the excitement of what I do, and I will confidently help you go live with the best communication pieces possible.