What do you say when your client calls with an urgent requirement to produce flyers for a school expo? You say, “sure.” What do you say when they then tell you you only have 4 hours to produce the work, and no budget for new images? “No worries!” The following ads were written, directed and designed by me in 3 hours (1 hour print time). I crafted concepts from our small collection of stock shots to make them fit for the client’s purpose. The result was very positive, with the flyers resonating well with the students and resulting in a substantial number of sign ups.